The Brazilian space at the World Exhibition in Dubai was chosen as the world’s best cultural architecture project by ArchDaily readers.
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ApexBrasil estimates the business volume at the show could reach USD 4.5 billion, including immediate results and the 12 months following the event.
At the Middle East’s leading healthcare trade show, Brazilian medical device firms signed USD 4.2 million in immediate deals. Other USD 16.6 million in deals are expected to be generated over the next 12 months.
The group will include certifiers and aim to spread knowledge about the market and halal certification, among other tasks. The project seeks to boost exports of halal food from Brazil.
Five Brazilian companies will be present at the leading laboratory product trade show in the Middle East and North Africa. The event takes place from February 6 to 9.
Taking office as Minister of Development, Industry, Commerce, and Services this Wednesday (4), the Vice President of the Republic, Geraldo Alckmin, said he would work with Apex to reposition Brazil’s image in the world.
A trade mission will go to Cairo from October 16 to 19 in search of business opportunities for the Brazilian industry in the Arab country.
The COO of the ApexBrasil Office in Dubai, Tatiana Riera (pictured below), pens an article on the cultural, human, and commercial ties connecting Brazil to the Arab world and the existing space to make this relationship even more prosperous.
The Brazilian space received a total of 2.12 million visitors during the six months of Expo 2020 Dubai.
The companies that participated in the show in Dubai through a partnership between ABPA and ApexBrasil made sales of USD 50 million in loco and are expected to make exports at an even higher value over the next twelve months.
The country is the world’s second largest black pepper supplier and has boosted its sales to Arab countries above the average.